1.Make sure all the site`s URLs are functioning properly.
Run a “Screaming Frog” test. This tool will show you all your site`s URLs.
Check for redirects with status code 503, 404, 403, 302 and others. They should be fixed. Only redirects with status code 200 and in some cases 301 are good to go.
2.Check your website speed
Webpagetest is a good speed testing tool.
Dont forget to check for both desktop and mobile performance.
If you need help optimizing your website check out our Tips To Speed a Website
3.Make sure your 404 page is set up correctly
Imagine a visitor comes to your website but doesn’t really make it, because they’ve made a misprint in a page URL, or clicked on a bad link on someone else’s website. The last thing you want this visitor to see is an ugly error warning.
4.Ensure your website is responsive or multi device ready
Nowadays experts proved that most of the users in internet are mobile. Thats why responsive design is so important.
5.Enable site`s indexing
Make sure Robots.txt does not block indexing.
If you`r running wordpress site make sure you`ve checked the search engine visibility, go to Settings > Reading
6.Install Google Analytics and create and account in Search Console
This tool allow you to set a few features that will help indexing the site in the exact region the site is made for.
Also allow you to tracking the traffic on your site and show you statistics every day and conversion rate.
7.Set title and description
One of the most important factors for SEO is setting title or “h1” tag and description on every page on the site.
8.GDPR, Cookie and Privacy Policy
If your website has any forms like contact form that collect personal information, required a GDPR confirmation from the user. Cookieconsent is a good, free and customizable cookie generator you can use for your website.
